I was reading Tom and Lorenzo's Mad Men commentary and took note of their complaining about the show's increasing tendency to have a character blurt out the theme of the episode in some obvious way. I complained about this a little in Season 4, then got sick of complaining about it, but I'm taking a moment to point it out because they have a pretty good idea of how to make these broad assertions more fun:
Like, say, they could rapidly zoom in on a character’s face and flip on dramatic underlighting just as the character is about to utter some essential truth. And if that character is Roger, then just have him look in the camera, wink, and give finger guns. Might as well own it and make it fun.
If you don't, be sure and read their Mad Style posts in which they analyze episodes based on costumes and decor. Warning, it is an internet rabbit hole.
Onto the spoilers.